Baobab Certification Programme - Responsible Nature Tourism
Africa’s Baobab Certification Program assesses nature tourism products including tours, attractions and accommodation.
It provides travelers and authorities with an assurance that a certified product is backed by a commitment to ecological sustainability, responsible natural resource management and the provision of quality nature tourism experiences.
When a venue displays the Baobab logo, it signifies tourism in a natural area that leaves minimal impact on the environment, offers ways to learn, uses resources wisely and contributes to the conservation of the natural environment.
Baobab Certification Principals
- Conservation policy & legal compliance
- Ecologically compatible infrastructure
- Ecologically responsible practice
- Contributing to conservation
- Interpretation & education
- Cultural considerations
- Customer satisfaction
- Responsible marketing
- Nature tourism best practices